๐Ÿ’„ During Covid some schools are suffering & some are thriving: Are you lipstick or mascara?

I think we can all safely say it has been a crazy year! A year ago with we were getting schools ready for epidemics (after the experience of schools in Hong Kong and Asia with Sars) and six months ago people were talking about a “U” or “V” shaped recovery, where the economy would bounce back.

We haven’t seen that. Instead we have, so far, seen a “K shaped” recovery with some business really thriving and of course some really suffering. Obvious things like Zoom and Apple have boomed. Less obvious things like breakfast cereals have also boomed (everyone is eating breakfast at home now!)

However we’ve also seen K shaped recovery within industries.

๐ŸŽถ For example with music, live venues are suffering however guitar sales have been through the roof.

๐Ÿฐ ย With Disney, the park attendances are way down, but Disney+ streaming is way up.

๐Ÿ’„ One of the biggest cases has been with make up. Lipsticks sales are down 70% (masks!) however mascara sales are up 20% (“eye language!”)

๐Ÿ’ก And the education sector is no different. ย Some teachers have so much demand they can’t cope, and some have seen everything fall apart.

The key, of course, is flexibility and how you adapt to the situation.

And the question is, ย are you lipstick or are you mascara?

If you can see Facebook where you are, I talk more about it in the video below. ย We also have a chat with some Genki English teachers on the challenges & solutions they are facing right now plus hybrid classes and all sorts of teaching Q&As. ย  ย  My job is to make all Genki English teachers thrive in this environment – we’re here to help!

Teaching Q&A – Ask away with all your Teaching Questions & I'll answer live!

Teaching Q&A – Ask away with your Teaching Questions & I'll answer live! Thanks everyone for a great session! Some of what we covered: * Hybrid classes, online classes, covid secure classrooms, class pricing + the big question "Are you lipstick or Mascara?" + lots more ๐Ÿ™‚ For details of the $100k Knitting Teacher, check out here:https://productlaunchformula.com/go?p=GenkiEnglish&w=case_studiesAnd for the Genki English course and materials, check out here:https://genkienglish.net/teaching/teachersset/

Posted by Genki English: Superhero English Teachers on Thursday, September 17, 2020


Richard Graham

Hello, I'm Richard Graham. And when I was a kid I found school to be sooooo boring... So I transformed my way of teaching. I listened to what the kids were really wanting to say and taught it in ways they really wanted to learn. The results were magical. So I'm sharing it all with you now...

Leave a Comment

Your email address will not be published. Required fields are marked *