More students for your school?   The genius that is Seth Godin, in his book “This is Marketing” talks about the “And we serve coffee” line. In a world where anyone can buy books on Amazon,  the bookstores that survive offer something that Amazon can’t do. They sell coffee. That’s because coffee is better together….

There’s a video below with more details (for teenagers & adults too!),  but I’ll keep this text version really quick…. Why does it happen? In most societies kids have no power.   The adults control everything! Small (and big) humans don’t like this so try to find ways to get back control. Kids quickly find…

There are so many things we have to concentrate in lessons that our own performance,  and what we can do to improve it, often falls by the way side. Very often we’re not even aware of some of the things that we are doing that could potentially be improved. ( And of course if we…

It’s finally here and it does seem there is at least some Olympic excitement coming through! And of course it’s always a good idea to incorporate real world excitement into classes! That’s one reason why I incorporated gold, silver and bronze into the Genki Colours Song. There are also lots of the new Olympic sports…

“I know how to teach English to adults but have no idea how to teach it to kids” is something that has come up a few times this week. So I did a quick live video where I went through the  easiest way to get started with this!  ( It might also be a nice…

  There are three main types of students and which one you set out to attract really determines how happy you are as a teacher and also your teaching income. A mismatched type will drive you crazy.   A perfectly matched type will leave you feeling fulfilled. The three types are …… Passion Don’t confuse…